The Future of Real Estate In
Waco and Surrounding Areas

Built for listing agents and teams looking to build market share and maximize profits.

Take advantage of an unrivaled tool-suite, PLUS exclusive features like our in-house Client Concierge, Transaction Management, and Automated Marketing solutions! But what truly sets us apart is our refreshing, collaborative culture driven by a highly-engaged and accessible leadership team.

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or call (254) 855-9500

Our Culture

Common phrases heard from fellow NextHomies... "Heck yeah!""I'm in!""Let's go!"

The NextHome way is infused with positivity, collaboration, communication and support. We look for a can-do attitude inside everyone who joins our team. You’ll never feel that you are an island with NextHome Our Town. We know that if one agent wins, we all win!

Constant communication, Webinars on everything, Member Services supporting agents on Saturdays even, and a Tech Stack on only a newer and more progressive company can pull off – These are just a few perks that you’ll find at a NextHome office. NextHome’s focus is providing top tier, functional tools that take the weight of working “on” the business off the agent’s shoulders so the work can be on our client’s needs. This focus on Humans Over Houses is magnified by the entire organization, through and through.

With countless awards for customer satisfaction, top rankings and notable awards for the NextHome leadership team, it’s no wonder that NextHome is the “heck yeah” place to be!

NEXTHOME’S LUXURY LINE

Introducing The Casan Collection

We believe that luxury, like a lot else in real estate, could do with some redefining and thoughtful innovations that bring in NEXT best practices. Casan covers new ground: created for the top 10 percent of the market as defined by that market.

We recognize that luxury properties live everywhere, not exclusively in big cities or coastal retreats. The Casan Collection is an unparalleled visual identity, advertising, and marketing suite designed to attract a refined set of clientele. Our luxury certified professionals deliver a distinct and exquisite experience for all parties in the transaction.

Our Office

Smart, Upbeat, and Collaborative

A lot of brokerages say they are different. But, seriously, the NextHome Our Town office is constantly mistaken for a pet lounge, a wine shop, or a small cafe. Window shoppers often open our doors and ask if they can take a look around. Many a glass of wine has been served to out-of-towners at our kitchen table!

When the NextHome Our Town office was designed, so many common agent concerns were addressed. “No one is ever at my office.” “No one wants to share.” “I can never find anyone to answer questions.” “My broker is never in.” You know the list goes on. Our office layout purposefully provides several nooks for agents to focus, just like they would at home on the couch. It is also open so that no one feels alone or isolated, which happens a lot in offices with cubicles or offices with doors. Even a virtual office can lend to feelings of detachment.

We have everything a productive agent needs and wants! Comfy Couches, Full Kitchen, Printers, Phone Booths for privacy, Tables for Client Meetings, Staging Pieces and a Sign Garage!

Our Broker/Owner

Meet Cristi McGowan

When Cristi started in real estate she purchased another successful agent’s book of business. Big Mistake! Over the years, she made many, many other mistakes. Spent way too much time obsessing on having the perfect marketing strategy. Threw tens of thousands of dollars in the metaphorical trash can buying too many leads only to suffer from lead-fatigue. Road the Income roller coaster trying to find balance between working in the business vs. on the business vs family. Lost out with multiple assistants either because bad interview techniques, failure to prepare systems in advance, or running out of money while training said assistant. Tried and failed with teams. The list goes on!

All that to learn that real estate is hard when you’re going at it alone.

A real estate practice is like none other. But, like other hard things, they are made easier when done TOGETHER, as a team! That’s that’s why Cristi formatted her brokerage to foster the sharing of best practices, avoid wasteful spending, and collaborate on challenges. It has created a family of agents who learn faster, profit more, and build stabile and sustainable businesses. When one wins, we all win.

Benefits

Avoid the roller coaster commission ride
with these included benefits

When we are new agents, we have time to experiment with different ways of getting business done. When we get busy, we need simple ways to keep business moving without being “nickel-and-dimed” for sub-par resources. NextHome totally gets this one RIGHT!

MOBILE TECHNOLOGY

Life is on the move and real estate happens everywhere. Transact, market, and execute your business anywhere, anytime. Our technology, advertising, marketing, and training are all integrated and part of the package. Experience a comprehensive platform and full set of easy–to-use services all in one place.

LEADS

Our Leads are generated from a variety of sources. These include traffic to your personal website, Landing Pages, Featured Listings program, Mobile Connect, and Reach 150 profile – all with no referral fees. Leads on your Listings are Yours! NextHome Our Town also pays for leads! These are available for a referral fee. We are about providing quality leads that move your business forward, not just a quantity or time-consuming leads.

Training

Knowledge is power and essential to agent success. Our agents stay ahead of new technologies, consumer trends, transactional shifts and more through progressive products and training provided by NextHome and hands-on mentoring.

NO FLOOR TIME

Floor time and desk duty is a thing of the past. Our office is digital and we’ll connect those opportunities with you regardless of where you are. This allows you to be proactive in building relationships, not tied to a desk for hours passively waiting for the phone to ring.

SUPPORT

On-demand, web based and live training on our programs and services. Communicate directly with a live NextHome corporate support staff person that is focused on responding promptly and accurately to your questions. Or, ask your broker!

CLOUD-BASED CMA

Our state-of-the-art CMA system enables you to create stunning presentations, Buyer Tours, Property Reports and Flyers in minutes. Arrive at your listing appointments with the most comprehensive data and impressive presentation tools.

The Academy

A qualified NextHome coach can help you double down, find ways to scale your business, achieve this and so much more. Taught by top leaders and producers within NextHome, the courses offered by The Academy have been specially designed to increase your production.

Day One

A comprehensive 12-week course designed to launch NextHome agents into production. Each module includes instruction, group activities, handouts, and exercises. We cover working with buyers/sellers, lead gen, accountability, time management, and everything in between.

NextHome Concierge

When your client buys a new home, provide them with white glove treatment that saves them time and trouble by helping them with forwarding USPS mail, researching local utility service providers, and procuring homeowner’s insurance – all with a single phone call and follow-up email.

SIGNS

All NextHome Our Town branded Signs, frames and standard riders are included! That’s right! Our office includes a “Sign Garage” where you can pick up and drop off your signs! The only parts your pay for are the riders with your name and phone number! Even the first 5 of those are on the house!

Transaction Management

Assistance, not compliance! If you are on track to be a top producer, we want to help you get there! Transaction Management is available for individuals who are on track to do $4m and more annually.

ANNUAL CONFERENCE

Our annual conferences are about making connections, with old and new friends alike, with renowned speakers who will reinvigorate your passion for real estate, and with hand-selected vendors.

Marketing Coordinator

We’re Hiring! Always looking for a marketing and social media guru to fluff our digital presence and provide in-house, and on demand training.

Technology & Marketing

Transforming real estate with an
unparalleled suite of services.

Signage

We re-imagined what a yard sign should look like in front of a home. How can the look, feel and quality of the brand draw attention and consumer interest? The colors we use pop and draw attention. The shape, content, and layout offers a clean, professional look in the front of your client’s home.

Smart CRM by BoldTrail

How many brokerages offer a CRM solution as an included benefit? Smart CRM automatically engages more contacts and helps you close more deals. As the #1 rated CRM app, Smart CRM allows you to validate and route leads, nurture prospects, and pursue opportunities.

MOBILE CONNECT

The Mobile Connect platform includes a special QR and text code that can be hung on your listing signs, making it easy to market the property to more buyers. Every buyer can save your custom mobile web app on their phones to get instant listing information on any listing in the MLS.

PRESENTATION BUILDER

Our Presentation Builder is the next-generation CMA and buyer presentation solution that helps you win the listing, win the offer, and wow clients every time. Create engaging CMA’s and buyer tours in minutes that can be presented digitally or printed and bound for a lasting first impression.

DESIGN CENTER

An easy-to-use, MLS-integrated marketing platform for creating customized property and personal marketing in minutes. Our system is customized to NextHome branding and offers hundreds of design options to choose from. Both print and web marketing options are available.

CUBICASA

Floor plans are the most desired add-on by consumers after photos and listing data, yet only 20% of US listings feature them. Include this valuable asset in your presentation in just a few minutes by simply scanning the room with your smartphone or tablet!

MASCOT

Meet Luke

Luke is friend, mascot, and brand ambassador of NextHome Inc. He is responsible for being the most loyal companion you’ll ever meet and putting the Frenchie in franchise. He’s orange and bright and widely adopted by NextHomies (and people who steal lawn signs) across the country.

Luke loves real estate as much as we do and is a huge part of our culture. We celebrate his birthday every year on June 15, the day a human named Luke created him at Pentagram. He helps us connect people with their homes, helps connect us with communities across the country and with each other. He warmly reminds us every day that home is where your dog is.

PENTAGRAM

NextHome invested in a 360-degree, industry-leading design program by the world’s largest independent design consultancy. We’re thrilled to be able to deliver an immediate and striking visual identity that attracts buyers and sellers to our network and your listings.

OPEN HOUSE APP

A lead capture tool created specifically for open house events! Attendees enter their information, which is immediately passed into the Smart CRM by BoldTrail. The system will automatically set up search alerts, and automated campaigns will begin to market to the attendees.

LUXVT

Through our partnership with LUXVT, your Casan listings will be featured in prominent media outlets reaching top-tier local and international buyers. More than global syndication, LUXVT offers a dedicated website for the home, a high-end video tour with a Google Earth aerial flyover, and more.

Brokermint

Paperwork, task lists, transaction management and digital signatures that allow revisions – all in one collaborative platform!

Shared Resources

Yep! We share! Canva, Coffee & Contracts, Keeping Current Matters, and many other resources you need to keep your social media going!

Flock

Stay connected with everyone at the brokerage. Share funny stories, but also, get answers to your real estate questions on the fly!

Compensation Plans

Maximum flexibility for maximum success.

No one likes fees and that’s why we don’t have any! NextHome Our Town is all about maximizing your take home! Whether you are a solo-preneur or a Team, we’ve got the structure that makes real estate a sustainable venture.

COMPARE THE NUMBERS

Let’s Chat

You Talk, I’ll Listen…

The only way to know if NextHome is right for you, is to ask for what you want! So, Let’s Chat!

Brokerage

NextHome Our Town

Phone

(254) 214-8900

Our Website

NextHomeOurTown.com